Adobe’s NEW AI Video Tools Are Next-Level

Introduction

Adobe recently announced its AI video project, teasing us with some of the generative AI features that will be added to Premier Pro this year. These new features are set to revolutionize the way we edit and create videos. Let's take a closer look at the three key features Adobe is adding to Premier Pro.

Generative B-roll

With this feature, Premiere Pro users will be able to create extra scenes and sequences directly inside the software, eliminating the need to switch to another AI video tool. By using simple text prompts, editors can generate video clips that perfectly fit their story, saving time spent hunting for b-roll shots in stock footage. This tool opens up the possibility to create shots that are difficult to shoot or fantastical concepts, as well as generate hard-to-source b-roll or create placeholders to assist with planning and pacing.

Generative Extend

This feature allows users to extend the duration of a shot by generating new frames at the beginning or end of the clip. Instead of slowing down the footage or resorting to other workarounds, editors can simply click and drag to add the perfect number of frames. This tool provides more flexibility and freedom when it comes to editing footage.

Object Addition and Removal

Adobe Premier Pro is introducing new AI-based smart masking and tracking tools that make it easier and faster to select and remove moving objects in a shot. Editors can now replace objects or remove unwanted items from a scene, such as boom mics or stray coffee cups. This feature is a game-changer for maintaining adherence to copyright restrictions or simply improving the aesthetics of a shot.

Adobe is not only developing its own AI Firefly video model but also integrating third-party video generators like Sora, Runway, and Pika into Premiere Pro. These partnerships will give editors the option to choose the AI model that works best for their project.

With these new AI video tools, Adobe aims to provide the most advanced and precise editing capabilities ever seen in Premier Pro. By harnessing the power of generative AI, editors can expect increased productivity, improved storytelling, and elevated video quality.

Keywords: Adobe, AI video tools, generative b-roll, generative extend, object addition and removal, Premiere Pro, editing, video creation

FAQ

Q: When will these new AI video tools be available in Adobe Premiere Pro? A: Adobe has announced that these features will be added to Premier Pro later this year. Stay tuned for updates!

Q: Can I use third-party AI video generators in Premiere Pro? A: Yes, Adobe is integrating third-party video generators like Sora, Runway, and Pika into Premiere Pro, giving editors the freedom to choose the model that works best for their project.

Q: Will these new tools replace the need for stock footage and b-roll? A: While these tools make it easier to generate b-roll and create shots, stock footage and b-roll will still have a place in video editing. However, these AI video tools will reduce the time spent searching for specific shots and allow for more creativity in storytelling.

Q: Are these AI video tools easy to use for beginners? A: Adobe aims to make Premiere Pro accessible to users of all levels of expertise. While there may be a learning curve, intuitive interfaces and simple text prompts make it easier for beginners to generate and edit video content using these AI tools.