InVideo Tutorial | Learn How to Create Easy but Powerful Marketing Videos
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Introduction
In this article, we will provide a step-by-step guide on how to use InVideo to create powerful marketing videos. InVideo is a tool that allows you to create videos within the Chrome browser, making it convenient and easy to use. Whether you are new to video creation or have some experience, InVideo offers a range of features and templates to help you create professional-looking videos.
Step 1: Introduction to InVideo and the Importance of Video Marketing
InVideo is a powerful tool that simplifies the process of creating professional videos. With the rise of digital platforms and the ever-decreasing attention spans of audiences, video marketing has become an essential component of any marketing strategy. In our fast-paced world, video allows you to quickly and effectively convey your message to your target audience.
The history of online consumption has evolved from text-based content to interactive and engaging videos. Video provides a more dynamic and engaging way to deliver information, which is why it is preferred by 65% of people over television. Additionally, video messages are better retained, with 85% of messages being retained in video format. With the majority of people consuming news and content on social platforms, videos have become the preferred format for consuming information.
InVideo addresses some of the challenges associated with video creation, such as cost, time, and the need for frequent revisions. The tool allows you to create videos in minutes, eliminating the need for a team of designers and editors. With InVideo, you can easily create visually stunning videos that effectively convey your message.
Step 2: Getting Started with InVideo - Creating a Video with End-Video Storyteller
To begin using InVideo, you will need to have the Chrome browser installed. Once you have signed up for an account, you can choose from two types of videos: InVideo Storyteller and Quick Videos. In this tutorial, we will focus on InVideo Storyteller.
InVideo Storyteller allows you to convert blog posts, articles, and lists into engaging videos. You can choose from a variety of templates and customize them to fit your brand and message. Start by selecting the video format (such as 16:9 or 1:1) and then choose a template that best fits your needs.
Once you have selected a template, you can customize the text, images, and other elements of the video. InVideo provides a library of images and videos, or you can upload your own. You can also add voiceovers, music, and animations to enhance your video. Preview your video and make any necessary adjustments before exporting the final version.
Step 3: Creating a Quick Video for Promotional Purposes
Quick Videos in InVideo are perfect for creating promotional videos, such as Facebook ads, Instagram stories, or product videos. Choose a template that suits your needs, and then customize the text, images, and other elements to create a unique and impactful video.
In addition to customizing the content, you can also choose from a library of music tracks to enhance the overall experience. Music adds emotion and energy to your videos, making them more engaging and memorable. You can also add stickers, emojis, and other visual elements to further enhance your video.
Once you are satisfied with your video, preview it to see how it looks and make any necessary changes. When you are ready, export the video and start using it for your promotional campaigns.
Keywords: InVideo, video creation, marketing videos, video marketing, InVideo Storyteller, Quick Videos, customization, templates, Chrome browser, visual elements, voiceovers, music, animations, promotional purposes, Facebook ads, Instagram stories, product videos, library, stickers, emojis.
FAQ:
Q: Can I use my own images and videos in InVideo? A: Yes, InVideo allows you to upload your own images and videos, giving you complete control over the content you use in your videos.
Q: Can I add voiceovers to my videos in InVideo? A: Yes, InVideo offers the option to add voiceovers to your videos. You can record your own voiceover or upload a pre-recorded audio file.
Q: How long does it take to create a video in InVideo? A: The time it takes to create a video in InVideo depends on the complexity of your project. However, with the intuitive interface and pre-built templates, you can create a professional video in a matter of minutes.
Q: Can I export my videos from InVideo for use on different platforms? A: Yes, InVideo allows you to export your videos in various formats, making it easy to share them on different platforms such as social media, websites, or email campaigns.
Q: Is InVideo suitable for beginners in video creation? A: Yes, InVideo is user-friendly and offers pre-built templates that make it easy for beginners to create professional-looking videos. The intuitive interface and drag-and-drop functionality simplify the process of video creation.
Q: Does InVideo offer support and tutorials for users? A: Yes, InVideo offers comprehensive support through their website, including tutorials, a blog, and a Facebook group. Additionally, their support team is quick to respond to any inquiries or issues you may have while using the platform.