Why TikTok Launched Its New Creativity Program for Creators

Move over short-form content, long-form content is making a comeback, and there's a new way for money to be made. TikTok is joining the ranks of Instagram and YouTube by offering creators the opportunity to monetize through long-form content. This new Creativity Program aims to reward and encourage content that is more than 60 seconds long.

To be part of this program, users must meet specific requirements. They need to be based in the US, UK, Spain, Germany, Italy, or France, be at least 18 years old, have a minimum of 10,000 followers, achieve at least a hundred thousand video views within the last 30 days, and operate an account that aligns with TikTok's Community Guidelines and Terms of Service. While the program is still in beta stage and accessible by invitation only, current members of the Creative Fund can transition to the Creativity Program at their discretion.

Keyword:

TikTok
Long-form content
Creativity Program
Monetization
Requirements
Beta stage

FAQ:

What is TikTok's new Creativity Program?
- TikTok's Creativity Program is a new initiative that allows creators to monetize long-form content on the platform.
Who can participate in this program?
- Users based in the US, UK, Spain, Germany, Italy, or France, who are at least 18 years old, have 10,000 followers, and meet certain viewing criteria can be part of the program.
Is the Creativity Program open to all TikTok users?
- Currently, the program is still in the beta stage and only accessible by invitation. However, existing members of the Creative Fund can switch over to the Creativity Program.
How long does content need to be to qualify for the program?
- Content must be more than 60 seconds long to be eligible for the Creativity Program.