Brand Kits 2.0 | Now Live in Synthesia!

Introduction

Synthesia is excited to introduce a groundbreaking new feature for Enterprise plans: Brand Kits 2.0. This feature empowers users to automatically apply their brand's colors, fonts, logos, and favorite avatars to any video, making it easier than ever to achieve consistent and polished branding.

Automatic Branding Made Easy

The Brand Kit simplifies the video creation process by eliminating the need to manually copy color codes or upload logos. Any team member can now create professional-looking, on-brand videos in-house without requiring extensive design skills. Consistent and well-branded videos can substantially enhance engagement and build trust with your audience.

Setting Up Your Brand Kit

To kick off the branding process, you need to create your very own Brand Kit. Here’s how:

Add your color palette, logos, fonts, and favorite avatars to your Brand Kit.
Apply the Brand Kit when starting from a template or scene, or when transforming any text-heavy document, link, or presentation into a branded video.

Scenario 1: Starting with a Template

When beginning with a template, simply choose one that suits your needs and preview it with your Brand Kit applied. You can start editing right away or explore different templates until you find the perfect fit. Applying your Brand Kit to templates directly in the editor is as seamless as a single click, ensuring your video is instantly on-brand.

Scenario 2: Uploading Documents

You can also upload any document, deck link, or conceptual idea to the AI Video Assistant. Select a template and begin generating your video. Within minutes, you can turn a PDF or text document into an engaging video that reflects your brand’s identity. This feature is perfect for various applications, including internal reports, onboarding training, customer support videos, and marketing campaigns.

Benefits of Consistent Visual Branding

Consistent visual branding across all videos significantly boosts visibility, customer loyalty, trust, and growth. Establishing a recognizable brand presence can have profound effects on audience engagement.

Additional Tips for Using Brand Kits

Custom Avatars: You can customize avatars within your Brand Kit to match your brand's identity. Change the avatars' outfits and add your logo for a personalized touch.
Multiple Brand Kits: If your company utilizes different color palettes or fonts for different products, you can create multiple Brand Kits to accommodate this.
No Brand Kit Option: If you prefer not to apply a Brand Kit to your video at any point, simply choose the "no Brand Kit" option and continue creating your content freely.

Looking Ahead

We encourage you to create an outstanding branded video today and share your feedback with us. Brand Kits 2.0 is designed to streamline your workflow and enhance your brand’s visual storytelling.

Keywords

Brand Kits
Automatic Branding
Video Creation
Customizable Avatars
Consistent Branding
Engagement
Enterprise Plans

FAQ

What is Brand Kits 2.0?
Brand Kits 2.0 is a new feature in Synthesia's Enterprise plans that allows users to automatically apply their brand colors, fonts, logos, and avatars to any video.

How do I set up a Brand Kit?
To set up a Brand Kit, add your color palette, logos, fonts, and favorite avatars in the Brand Kit section of the platform.

Can I use multiple Brand Kits?
Yes, you can create multiple Brand Kits if you need different color palettes or fonts for various products within your company.

What if I don’t want to apply a Brand Kit?
You can choose the "no Brand Kit" option if you prefer not to apply a Brand Kit while creating your video.

What types of documents can I turn into branded videos?
You can upload any text-heavy document, link, or presentation to transform them into branded videos using the AI Video Assistant.