Creating Ads for an Auto Shop + An AI Tool That’s Changing the Game!

Introduction

Creating advertisements for local businesses is an exciting and fulfilling endeavor, especially when it comes to supporting friends in their entrepreneurial journeys. Recently, I had the pleasure of working on an advertisement for Tyler, a longtime friend, who recently opened Lake Bowen Auto and Diesel after being laid off. Here’s a detailed account of my experience in creating an ad for his shop and how I utilized an AI tool to produce a professional voiceover.

Tyler’s Journey and Business Background

Tyler, the owner of Lake Bowen Auto and Diesel, graduated from Clemson University with a degree in agricultural mechanisms. After spending over a decade working in supervisory roles for Spartan M Steel, where he was involved in manufacturing body panels for BMW SUVs, Tyler suddenly found himself without a job. Recognizing an opportunity, he decided to purchase Lake Bowen Auto and Diesel, a local auto repair service.

The shop’s previous focus was predominantly on diesel vehicles, but recognizing the prevalence of gas-engine cars, Tyler is keen on highlighting their services for both diesel and gas vehicles. Previously, I had captured some footage for the advertisement, but with recent updates in the shop—like a fresh coat of paint and the addition of a tire balancer—Tyler wanted me to come back for a few more shots.

Shooting Day at Lake Bowen Auto and Diesel

Upon arriving at the shop, I was impressed by its improved aesthetics. The freshly painted exterior and new signage made a significant difference in the visibility and appeal of the business. This time, my focus was to gather additional interior shots showcasing the everyday work done on gas vehicles. The shop had fewer diesel trucks in for service compared to my last visit, which gave me ample opportunity to capture the mechanics working on various gas cars.

Photographing inside the shop presented a challenge, as my comfort zone lies primarily in videography. Nonetheless, I managed to take several engaging shots of the team at work and the newly acquired tire balancer, which I know will be beneficial in demonstrating what the shop offers.

Integrating AI Technology for Voiceovers

With the footage in hand, I turned my attention to creating the voiceover for the ad. Recognizing the need for a professional-sounding narration, I discovered an AI tool that allows users to generate voiceovers using advanced speech synthesis technology. Currently, I’m utilizing a free trial version but plan to upgrade to enhance my capabilities.

The process begins by writing the script for the voiceover and selecting an appropriate voice from the AI’s library. After generating the speech, I download the audio file and integrate it into my editing software, Final Cut Pro. Adjustments are made to balance the audio levels between the voiceover and background music, ensuring clarity and smooth delivery.

Implementing this AI tool has proven valuable when I cannot use a traditional voice artist, providing a stopgap that enables me to continue producing quality content. Using it allows me to focus on other aspects of the project, like video editing and enhancing the overall presentation.

Conclusion

Creating an advertisement for Lake Bowen Auto and Diesel has been a rewarding experience, and I look forward to finalizing it with Tyler. This journey not only highlights the importance of supporting local businesses but also showcases how technology can enhance creative processes.

For anyone considering promotional work for local businesses, I encourage you to tap into available resources, whether it’s through using skills you already have or leveraging innovative tools to produce high-quality content. I’m excited for the outcomes this advertisement will generate, not only for Tyler’s business but also for my ongoing video production efforts.

Keyword

• Advertisement
• Local Business
• Auto Repair
• Voiceover
• AI Tool
• Videography
• Tire Balancer

FAQ

What services does Lake Bowen Auto and Diesel provide?
Lake Bowen Auto and Diesel offers expertise in both diesel and gas engine repairs and maintenance.

How did Tyler come to own Lake Bowen Auto and Diesel?
Tyler purchased Lake Bowen Auto and Diesel after being laid off from his previous job in manufacturing, recognizing it as a good opportunity to work for himself.

What AI tool was used for creating the voiceover?
An AI voice synthesis tool was used to generate the voiceover, which allows users to select a voice and input their script to create professional audio output.

What improvements have been made to the auto shop recently?
Recent improvements include a freshly painted exterior, new signage, and the acquisition of a tire balancer to enhance services offered at the shop.

Why is it important to showcase services for gas vehicles?
Since gas vehicles are more prevalent than diesel vehicles on the road, highlighting these services is crucial to attracting a broader customer base.