Explainer Videos: The #4 of 6 Learning Video Tool for Teaching Concepts

Introduction

Explainer videos are one of the most effective and commonly used video formats in the realms of marketing, training, and education. As the name suggests, an explainer video aims to clarify a specific concept from start to finish, making it an invaluable tool for instruction.

What is an Explainer Video?

An explainer video does precisely what its name implies: it explains. The core function of an explainer video is to break down a topic into understandable segments, guiding the viewer from a starting point to the end goal of comprehending the subject matter. These videos often begin with a compelling hook that captures the viewer's attention, followed by detailed instructions to ensure the concept is well understood.

Uses of Explainer Videos

Explainer videos are versatile and can be used across different domains, including:

Product Knowledge: They are ideal for teaching about new products, their features, and benefits.
Product Demonstrations: Explainer videos can effectively show how a product works, making it easier for potential customers to understand its utility.
Whiteboard Videos: These often feature hand-drawn illustrations on a whiteboard to further simplify complex topics.
Animated Icons: Another popular format includes animations and icons, which make the content more engaging and relatable.

Popularity in Various Sectors

The use of explainer videos is widespread, particularly among online learning and marketing agencies. Most of the clients in these sectors prefer explainer videos to convey different types of concepts clearly and effectively.

Keywords

Explainer Videos
Marketing
Training
Learning
Instruction
Product Knowledge
Product Demonstrations
Whiteboard Videos
Animated Icons

FAQ

Q1: What is the main purpose of an explainer video?

A1: The main purpose of an explainer video is to break down a concept and explain it from start to finish in an easily understandable manner.

Q2: How do explainer videos grab the viewer’s attention?

A2: Explainer videos often begin with a compelling hook that captures the viewer's interest before delving into the main instructional content.

Q3: What types of formats are commonly used in explainer videos?

A3: Common formats include whiteboard videos, where hand-drawing is shown on screen, and animated videos that use icons and illustrations.

Q4: In which sectors are explainer videos particularly popular?

A4: Explainer videos are particularly popular in marketing, training, and online learning sectors for conveying various concepts effectively.

Q5: What kinds of concepts can be taught using explainer videos?

A5: Explainer videos can be used to teach product knowledge, demonstrate product features, and simplify complex topics, among other things.