Genius $900K TikTok Strategy
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Genius $ 900K TikTok Strategy
Launching an e-commerce brand can be both exciting and daunting. When we first received our initial shipment of 500 units, we were faced with the reality: "How are we going to sell these? We can't be stuck with them in our garage forever." At the end of January this year, we officially launched our brand, but the real momentum didn't start until April.
The turning point for our business was when Taylor's TikTok content started gaining traction. Currently, around 90% of our sales are coming directly from TikTok. There's a common misconception that TikTok can't drive sales, but our experience proves otherwise.
In fact, we have consistently sold out every month until now. This month marks our first time being fully in stock, and we are on track to hit a million dollars in sales. TikTok has proven to be an incredible content strategy for us.
What's even more impressive is that 100% of these sales are organic. We have not spent a single dollar on promoting our content on TikTok. It's all organic growth, which underscores the power of engaging and authentic content.
Keywords
- E-commerce brand
- TikTok strategy
- Organic sales
- Consistent sellout
- Content traction
- Million-dollar sales
- Authentic content
FAQ
When did the business launch?
- We launched at the end of January this year.
When did the business start really taking off?
- The business started to take off in April due to Taylor's TikTok content.
What percentage of sales come from TikTok?
- Around 90% of our sales come from TikTok.
Are the TikTok sales organic or promoted?
- 100% of our TikTok sales are organic; we haven't promoted any content.
Have you sold out consistently since launching?
- Yes, we have sold out consecutively every month until our first full stock month.
What are your sales projections?
- We are on track to reach a million dollars in sales.