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Heygen vs. Synthesia's custom avatar | New Pricing Plan

Education


Introduction

In recent developments within the world of AI-generated avatars, Heygen and Synthesia have emerged as leading platforms. Both services specialize in creating custom AI avatars for video content, allowing users to leverage these to enhance their marketing, educational, and entertainment materials. This article provides an in-depth comparison of the custom avatar features from both platforms, including recent changes in their pricing structures.

Overview of Platforms

Custom Avatar Features

Until recently, only Heygen offered the feature to create personalized avatars. However, Synthesia introduced its own custom avatar option on July 31, 2023, during a LinkedIn event, creating increased competition. The question remains: which platform delivers better results for users looking to integrate custom AI avatars into their content?

Creating Custom Avatars

For both platforms, creating a custom avatar involves a few key steps. First, users must subscribe to a suitable plan. In Synthesia, the smallest plan allows the creation of up to three personal avatars. In the dashboard, users upload footage—ideally between 1 to 5 minutes long—while ensuring voice, lip movement, and gestures are clear for accurate integration into the AI-generated model.

A silent recording environment is crucial, as is the use of natural movements and dialogue during the recording session. Once uploaded, the avatar creation process can take several hours. In Heygen, the avatar creation follows a similar process, demonstrating how these platforms function cohesively, despite their individual variations.

Comparing Video Quality

To achieve a fair comparison, the same source videos were used on both platforms. Both services allow for customizations in video size and settings, but users may find discrepancies in video quality. Feedback from users indicated that one platform (Synthesia) provided a video that came out blurry with unusual accents, while Heygen’s avatar was clearer and more aligned with the recorded voice.

Pricing Plans and Game Changer

One significant development is the competitive pricing plans offered by both platforms. Synthesia starts at $ 29 per month for their basic plan, while Heygen has recently altered its pricing structure, introducing unlimited video generations at a similar price point. Before these changes, Heygen charged users based on credits, which has now transitioned to an unlimited model, making it a game changer for active users who create plenty of video content.

Heygen continues to be the favorite for users creating long-form content due to its accessible pricing and unlimited video generation policy. Conversely, Synthesia may require a higher investment for similar features, especially for those looking to unlock advanced functionalities like video translation and audio upload.

Conclusion

Overall, Heygen appears to lead the market when it comes to custom AI avatar creation, especially with the recent shifts in pricing and features. They offer better integration for various languages and voice functionalities compared to Synthesia. For users aiming to leverage AI avatars in their content, Heygen presents a more attractive option.


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FAQ

Q: What is the main difference between Heygen and Synthesia?
A: The primary difference lies in video quality, pricing structure, and features like voice uploads and video translation. Heygen offers unlimited video generations at a competitive price, while Synthesia uses a credit-based system.

Q: How long does it take to create a custom avatar?
A: It typically takes several hours for the avatar to be ready after uploading the recording footage on both platforms.

Q: Can I create videos in languages other than English?
A: Yes, both platforms allow users to record videos in different languages, though Heygen currently has more flexible options for voice uploads and translations.

Q: Is there a free trial available?
A: Yes, Heygen allows users to create a free account with limited access, including the ability to create a certain number of videos per month.

Q: Which platform is better for long-form content?
A: Heygen is generally better for long-form content due to its unlimited video generation feature and lower price per video.