Creating a new Instagram account and growing it into a thriving platform can feel like an uphill battle, especially in a world where everyone seems to be competing for attention. However, just 30 days ago, I launched a faceless Instagram account, and remarkably, it now boasts over 50,000 followers. In this article, I'll guide you through the nine essential steps I took to achieve this feat. Whether you’re interested in generating an income, promoting a brand, or simply growing your follower base, these techniques will set you on the right path.
The first step in building a successful Instagram account is selecting a memorable name. For my account, I used ChatGPT to help brainstorm, and eventually settled on the name "Cron." It's essential to choose a brandable name that resonates with your niche and can be easily marketed on various products.
Once you have the name, create the account using an aged Gmail address. Using a two- to three-week-old account helps avoid being flagged as a bot, which can hinder your reach and visibility.
Warming up your account allows the algorithm to understand your content style and helps you gain insights into your niche. Spend 10 minutes, three to four times a day, scrolling through high-performing content in your niche, liking and saving posts, and tracking performance metrics with a dedicated spreadsheet. This activity creates a tailored explore page that aligns with your target audience.
Branding plays a crucial role in converting visitors into followers. For my account, I created a simple logo on Canva using a dark background and a font that matched my motivational storytelling niche. The key is to keep it simple and functional, with the potential for future updates to avoid burnout.
Joining a challenge can boost your motivation and results. I encourage you to follow a 30-day challenge to apply these steps to your account, which I believe will yield noticeable improvements in your growth rate.
Stop guessing and start utilizing proven content strategies. Analyze four to five competitors’ profiles and identify their high-performing posts. Look for outliers—content that performs exceptionally well compared to the average views—and save these as inspiration for your own posts. This approach allows you to leverage existing successful content without reinventing the wheel.
Start editing content based on the proven posts you’ve collected. Download inspiring videos using Instagram's downloader tools, and adapt them by adding your own unique twists—whether it be clips, a different filter, or slight narrative changes.
While it’s okay to pull inspiration from other creators, ensure your brand stands out. Small adjustments like changing the video filter, font, or adding unique overlays can differentiate your content while maintaining its core appeal.
To target the right audience, it’s crucial to understand time zones. For example, if you’re targeting a US audience while in the UK, use time zone converters to adjust your posting times. Ideally, aiming for peak engagement times, such as early morning, lunchtime, and early evening, will enhance your post visibility.
Monitoring your posts is vital for understanding what works and what doesn’t. By paying attention to analytics, you can refine your approach. Be patient and allow time for your strategy to develop; the results will follow.
How long did it take to gain 50,000 followers?
What is the importance of warming up your account?
Should I copy content from others?
What are the best times to post on Instagram?
How can I ensure my brand stands out?
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