In today's digital world, crafting visually appealing ads can make a significant difference in campaign performance. For a recent project, I leveraged AI to generate high-quality images tailored to a specific client: a company that offers roof rejuvenation products aimed at those aspiring to start their own businesses. Their franchise model enables individuals to become franchisees, offering them a chance at financial independence through additional revenue streams.
The ad's focus was on showcasing a happy, successful man in his 40s who has found financial freedom through owning a roof rejuvenation business. Since the client had limited images, I decided to create new visuals using AI tools. The approach would highlight the journey toward achieving financial independence and target men in the appropriate age demographic—those running their own businesses.
To begin, I utilized ChatGPT to craft a precise text-to-image prompt. The intended prompt read:
“I am in need of an image for an ad on Facebook. The image should be of a man in his 40s who looks happy. He is happy because he now owns a successful roofing rejuvenation business. Please create a text image prompt for this design.”
I then employed my preferred AI image generator, Get IMG, set with a 9 by 16 aspect ratio suitable for ads across platforms like Facebook and Instagram. This size is ideal for various placements including feeds, stories, and reels.
After pasting the generated prompt into Get IMG, I created three images. Analyzing these options, I found two acceptable images: one captured a modern aesthetic but seemed a bit too aged, while another appeared younger and more fitting.
Although the generated images were decent, they lacked the quality required for professional use. To resolve this, I downloaded the better image in PNG format and then used a software called Magnific AI for upscaling. By selecting an upscale rate of four times and setting it for film and photography optimization, I ensured maximum quality enhancement.
While the upscaling process took place, I returned to ChatGPT to refine the prompt for the next image. New instructions were provided to portray a younger man. I replaced the previous prompt in the AI generator and generated another image, delighting in the results.
With image generation complete, I examined the differences. The upscaled image became extraordinarily detailed; the skin pores and texture made it appear almost like a real photograph. Similarly, the happy expression and attire of the man were vividly captured, demonstrating the potential of AI-enhanced imagery.
With high-quality images ready, I downloaded them for eventual use in Facebook ads. The entire process—from conceptualization to final image creation—demonstrated how AI can efficiently produce effective advertising content in a fraction of the time.
Using AI tools not only enhances image creation but also enables marketers to continually generate high-quality visuals tailored to their clients' needs, facilitating effective advertising strategies.
Q1: What tools did you use to create images?
A1: I utilized ChatGPT for prompt generation and Get IMG for image generation, followed by Magnific AI for upscaling quality.
Q2: How long does the entire process take?
A2: The entire process can be completed in about nine minutes, depending on the iterations needed for prompt adjustment and image generation.
Q3: Can AI-generated images look realistic?
A3: Yes, AI-generated images can be upscaled to appear highly realistic, capturing intricate details such as skin texture and clothing.
Q4: What is the ideal aspect ratio for Facebook ads?
A4: A 9 by 16 aspect ratio is optimal for Facebook feeds, stories, and reels, ensuring compatibility across different ad placements.
Q5: Can this method be useful for other types of businesses?
A5: Absolutely! The method can be adapted for various industries, allowing businesses to create tailored visual content for their advertising campaigns.
In addition to the incredible tools mentioned above, for those looking to elevate their video creation process even further, Topview.ai stands out as a revolutionary online AI video editor.
TopView.ai provides two powerful tools to help you make ads video in one click.
Materials to Video: you can upload your raw footage or pictures, TopView.ai will edit video based on media you uploaded for you.
Link to Video: you can paste an E-Commerce product link, TopView.ai will generate a video for you.