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How much money I made from the TikTok Creator Program

Education


Introduction

If you're curious about how much money you can make on the TikTok Creator Rewards program, you're in the right place. I joined the program in October 2023 with around 80,000 followers and have been creating content ever since. Currently, I have about 88,400 followers and have posted several videos that have gone viral, receiving hundreds of thousands of views.

Overview of the TikTok Creator Rewards Program

TikTok began its journey to pay creators through the TikTok Creator Fund in 2020, promising $ 1 billion over three years. However, many creators found the payouts incredibly low, even those with millions of views. In February 2023, TikTok launched a new monetization method called the TikTok Creativity Program Beta, now known as the TikTok Creator Rewards program. I personally joined this program in October 2023.

Eligibility Criteria

To be eligible for the TikTok Creator Rewards program, you must meet the following criteria:

  • Be at least 18 years old
  • Have a minimum of 10,000 followers
  • Achieve at least 100,000 valid views in the last 30 days
  • Have a business account
  • Reside in a region where the program is available (currently the US, Brazil, France, Germany, Japan, Korea, and the UK)

Monetization Details

Once accepted into the program, your videos must be original content, with each video being at least one minute long. You begin to earn money once your video surpasses 1,000 views, with specific conditions for what counts as a "qualified view." For instance, a view must have a watch time of over five seconds and must come from the For You page.

The payout is calculated based on RPM (Revenue Per Mille), which varies across videos. Factors influencing RPM include the viewer's location, total playtime, and viewer retention rates.

My Experience and Earnings

Since joining the program, I've posted a total of 22 videos, averaging about two posts per month. Here's a breakdown of my earnings:

  • Total Qualified Views: 1.1 million
  • Average RPM: £35

Two of my highest-earning videos were as follows:

  1. Video 1:

    • Views: 489,300
    • Qualified Views: 26,000
    • RPM: £39
    • Earnings: £812.70
  2. Video 2:

    • Views: 345,500
    • Qualified Views: 185,000
    • RPM: £40
    • Earnings: £748.80

In total, since joining the program, I've earned approximately £380.65.

While this may not seem like a lot given my follower count, it's worth noting that I don't post regularly or have an intensive strategy. My main focus is on enjoying the content I make.

Conclusion

Is the TikTok Creator Rewards program worth it? Absolutely. Even with limited posting, I believe that consistent engagement could lead to significantly higher earnings, potentially in the four to five figures monthly range. However, it's crucial to approach this opportunity with caution; you shouldn't rely solely on it as your primary income source due to the unpredictability of views and payouts.

I advise diversifying your income streams across social media to create a more stable financial landscape. For those interested in additional monetization methods on TikTok, check out my other content.


Keywords

Tiktok, Creator Rewards Program, monetization, RPM, qualified views, social media income, content creation, earnings.


FAQ

Q: What is the TikTok Creator Rewards program? A: It is a monetization program that allows eligible creators to earn money based on the views and engagement of their original content on TikTok.

Q: How do I qualify for the Creator Rewards program? A: You need to be at least 18 years old, have a minimum of 10,000 followers, have at least 100,000 valid views in the last 30 days, use a business account, and be located in an eligible region.

Q: How does monetization work in the program? A: Creators get paid based on RPM, which varies by video and depends on factors like viewer location, total playtime, and retention rates.

Q: Can I rely solely on TikTok for income? A: It's not advisable to rely completely on TikTok for income due to unpredictability in views and payout structures. Diversifying income streams is recommended.

Q: How much money can I make with the program? A: Earnings can vary widely based on content frequency, viewership, and audience engagement. Some creators report significant earnings, especially with regular posting.