How To *ACTUALLY* Go Viral on TikTok in 2024 (as a small creator)
People & Blogs
Introduction
In the fast-paced world of social media, creating a video that garners a million views in a single day is a monumental achievement. Recently, I had the opportunity to analyze my own video which managed to reach this milestone on TikTok. This article will provide you with an in-depth breakdown of the mindset behind the video, the process I used to create it, and the essential principles of virality that every small creator should know.
The Mindset Behind Creating Viral Content
Before posting the video, it was crucial for me to identify the core reasons people would resonate with it. My goal wasn't merely to create something that went viral; I aimed to offer relatable content that addressed real emotions and experiences. Relatability should be the cornerstone of any viral video. The more people identify with the content, the more likely they are to share it. This principle was evident in the video I shared, which explored the link between depression and ADHD.
The Process of Creating the Video
Here’s how the video came together:
Finding the Right Clip: The initial step was identifying a segment from an engaging podcast that resonated deeply. I made a screen recording while watching the podcast, focusing on the parts that stood out.
Editing the Clip: Utilizing platforms like CapCut, I edited the footage to eliminate unnecessary filler and optimize it for engagement. Adding clear captions ensures that viewers can easily understand the message, even if they are watching without sound.
Adding a Captivating Hook: The video began with a relevant question that piqued interest. The hook should entice viewers to stay engaged right from the start.
Final Touches: After editing, I added a relevant title that clearly indicated what the video was about. This title effectively communicated the primary message of the video—understanding the relationship between ADHD and depression.
Key Factors Contributing to Virality
Relatability: The essential factor that made my video resonate with viewers was its relatability. Individuals watching it recognized their own experiences reflected in the content.
Shareability: People are more likely to share videos that provide them with an emotional connection or amusement. In this case, many viewers shared the video on platforms like TikTok and Instagram, further amplifying its reach.
Call to Action (CTA): An important aspect of creating a viral video is having a Call to Action. I realized that I overlooked including a CTA that directed viewers to my resources. Incorporating a clear CTA can significantly improve the conversion rate of visits to your bio link.
Conclusion
Going viral on TikTok as a small creator isn’t just about luck; it involves strategic thinking and execution. By focusing on relatability, ensuring your content is shareable, and including a clear call to action, you can increase your chances of hitting that viral sweet spot. I encourage others to engage with their audiences and continuously seek feedback to improve their content strategy.
Keyword
- TikTok
- Viral
- Content Creation
- Relatability
- Shareability
- Call to Action (CTA)
- ADHD
- Depression
- Engagement
- Audience Feedback
FAQ
Q1: How can I make my TikTok videos more relatable?
Focus on common experiences and emotions that resonate with your audience. Sharing personal stories or universally relatable content can significantly increase engagement.
Q2: What should I include in a Call to Action?
A Call to Action should clearly direct viewers and prompt them to take an action, like visiting the link in your bio or following your account for more content.
Q3: Does video length affect virality?
While shorter videos tend to be favored, engaging content that resonates with the audience can still go viral, regardless of length. Focus on delivering value and maintaining interest.
Q4: How do I assess what type of content my audience wants?
Engaging with your audience through comments and direct messages is essential. You can also conduct polls or ask for feedback in your videos to gauge viewer interests.
Q5: What role does editing play in TikTok?
Editing helps streamline your message, enhance engagement with captions or effects, and make your video more visually appealing, which can contribute to its viral potential.