How to create a Simple Logo Reveal Animation in Adobe After Effects CC

Introduction

Creating a logo reveal animation can add a dynamic edge to your branding and marketing efforts. In this tutorial, we'll walk through the steps to achieve a simple yet effective reveal using Adobe After Effects CC and the "Write On" effect. By the end of this guide, you will have a cool scribble animation that showcases your logo.

Step-by-Step Instructions

1. Search for the "Write On" Effect:

   • Open the Effects & Presets panel in Adobe After Effects.
   • In the search bar, type "Write On" to find the effect.

2. Apply the Effect:

   • Drag the "Write On" effect onto your logo layer.

3. Set Initial Parameters:

   • Under the effect settings, set the Paint Style to "Reveal Original Image." This setting will ensure that the logo reveals itself as the animation plays out.

4. Adjust the Brush Size:

   • Increase the brush size to fit your logo properly.
   • Set the stroke length to achieve the desired visual effect.

5. Animate the Brush Position:

   • Click the stopwatch icon next to the "Brush Position" to create your first keyframe.
   • Start the brush position off the logo and make adjustments to the brush's position over time:
     • Move forward a couple of frames and adjust the brush to create your first stroke.
     • Continue to move forward a couple more frames and change the brush’s direction, for example, by moving upward.

6. Ease Keyframes for Smoothness:

   • To create smoother transitions, right-click on your keyframes and select "Ease Out" for the initial keyframe or "Ease In" for the final keyframe. This will make your animation feel more natural.

7. Preview Your Animation:

   • Press play to view your animation. You should see a nice scribble effect as your logo is revealed.

By following these steps, you can create a visually appealing logo reveal that adds flair to your project. Animations like this can be used for intros, branding videos, or any other creative content where you want to showcase your logo dynamically.

Keywords

• Adobe After Effects
• Logo Reveal
• Animation
• Write On Effect
• Brush Position
• Keyframes
• Smooth Transitions

FAQ

Q1: What is the "Write On" effect used for?
A1: The "Write On" effect in Adobe After Effects is used to create animations that mimic the effect of handwriting or painting, allowing you to reveal images or text over time.

Q2: Can I customize the brush size in the "Write On" effect?
A2: Yes, you can adjust the brush size according to your needs by changing the settings in the effect controls.

Q3: How do I make the animation smoother?
A3: You can make the animation smoother by easing the keyframes, which helps create natural transitions in motion.

Q4: Is this tutorial suitable for beginners?
A4: Yes, this tutorial is intended for beginners and outlines each step clearly to help you create a simple logo reveal.

Q5: Where can I use the logo reveal animation?
A5: You can use the logo reveal animation in various places, such as video intros, branding content, presentations, and social media posts.