Loom for Sales | Transform Prospecting with Personalized Videos

Introduction

I had never been ghosted until I started my career in sales, and if you're in sales, you know how hard it can be to stand out in the crowd. However, no gatekeeping here—I use Loom to send personalized videos to my prospects through email and LinkedIn to increase my meeting booking rate.

Loom transforms sales by allowing you to screen record your pitches and present your products or services directly on your screen, making your demos more engaging and personal. Loom allows me to embed calls to action in my videos, such as links to our website or a meeting scheduler. I can also gate videos to capture viewer emails so I can keep track of who's actually viewing them.

As an SDR, I prioritize productivity and efficiency, so I love that prospects can view the videos at their convenience. Loom spares me from having to write a summary and auto-generates email scripts I can use in my outreach, with the option for further personalization using variables.

I found Loom to be the most efficient way to book meetings with prospects, and I think it's a tool that every salesperson needs to try out. So sign up now and get started for free!