SEO Will Change After Google's Ai Search Engine - Blogging Is Changing?

Introduction

If there are any changes in the search engine, then it is not possible that there is no change in the SDO. As the search engine changes, everything will keep changing. Recently, Google has announced its iGenerator search, which will be available anytime. It can be launched now, and the biggest question is whether blogging will work or not, how much will it cost, and if there is any profit in this career in the future.

Here, I answer the first question: Google is not such a big idiot that it will completely ban the traditional way of search. This is because 80% of Google's revenue comes from display ads. If it bans the traffic on the website, then its displays will not keep coming, leading to no revenue. This means Google's revenue model can get completely spoiled. So, we can be on the safe side of this thing.

As for the traffic on your website, it's not going to die entirely because Google isn't stupid. Now let's talk about the detailed aspects of these changes. Before that, let's discuss how this generative thing reduces it.

Previously, if we searched any query, we saw websites on which we could click to get answers. When there was a query, we used to read the answers. But what will happen now? When we search any query on the internet, the generative Ai search will provide us with an answer very briefly. The website that is bringing these results from the generative Ai search will also be mentioned and provide an answer.

If anyone wants to know in more detail, they can go to that website and click on it to read further. This means that now Generative Ai Search will come first, and the websites that are bringing these results will come afterward.

The important thing to keep in mind here is that previously, SEO was done to appear on the first page of Google. Now, before we reach the first page, we will be searched through generative Ai. The sniped website appearing in the generative Ai search will not be the same three websites that were ranking on Google. Google has mentioned that they will bring out the hidden gems—websites providing accurate answers to queries.

Let’s discuss the features. Previously, we wanted our website to come first, and the answer to our article to be seen at the top in three lines—a featured snippet. Now, the featured snippets are not going to lessen because it's generative. If the head will come up, we need to do generative Ai search optimization. We should give answers to queries in such a way that the search engine understands that if no one else has written a better article than this, then this one should be found.

If the user is not satisfied with it, they will click on your website, leading to a flood of traffic. The biggest problem here is that if the answer to every query is given in one or two lines, then no one is going to your website. However, if your content is such that people like to read in detail, they will go to the website and land there because the brief answer by generative Ai search will not satisfy them.

For example, if someone searches when a show will be released, and generative Ai search tells them, they won’t go to any website because that's the answer they wanted. But if someone wants to buy a ₹ 1 lakh TV and seeks detailed advice, they will prefer detailed website content over the brief generative Ai answers.

Now, let's talk about traditional Google users. They have been using the traditional way of searching for a long time and will not give it up soon. Therefore, when generative Ai search is introduced, people will still prefer the traditional way of searching because they are habitual of it.

Generative Ai search is good for short answers, but features like follow-up questions will complicate user experience. Therefore, users will prefer traditional searching methods for detailed answers. Hence, blogging will remain relevant for genuine blogging. If you're publishing quality content, your blog will still thrive.

However, if you're republishing outdated content or using AI-generated content, your blog might not succeed. Google's more powerful search engine will now value websites offering genuine content and good domain authority more.

When doing keyword research, if you find queries that are frequently searched but lack content, you can capitalize on it. The search results shown under these queries will feature those websites presenting new content. Thus, even the sniped websites can benefit significantly.

These are my assumptions about what can happen after Google's generative Ai search is rolled out. What do you think about the changes? Do let me know in the comment area. If you want to get the latest updates on the digital marketing sector, consider subscribing to my channel.

Keywords

• Search Engine Optimization (SEO)
• Generative Ai Search
• Blogging
• Traffic
• Google Revenue
• Display Ads
• Traditional Search
• Featured Snippet
• Domain Authority
• Genuine Content

FAQ

Q1: Will traditional search methods disappear with the introduction of generative Ai search? A1: No, traditional search methods will not disappear. People have become accustomed to the traditional way of searching and might not give it up soon.

Q2: How will generative Ai search affect blogging? A2: If you're engaging in genuine blogging and providing quality content, your blog will still thrive. However, republishing outdated content or using AI-generated content may result in less success.

Q3: How will backlinks and domain authority affect my website’s visibility? A3: With the new search engine changes, websites with good domain authority and genuine content are likely to get more visibility due to their credibility and backlinks from reputable sources.

Q4: Will short queries affect my website traffic? A4: Short queries might give brief answers directly in the generative Ai search results without visitors landing on your website. However, detailed and quality content will still attract visitors seeking in-depth information.

Q5: Is it worthwhile to invest time and resources in blogging with generative Ai search on the horizon? A5: Yes, if you provide genuine and quality content. The key is to offer detailed, valuable information that generative Ai search might not fully cover.

Q6: How should I prepare my content for generative Ai search? A6: Optimize your content for generative Ai search by ensuring it is detailed, well-researched, and provides comprehensive answers to queries. Quality content will always have demand, regardless of changes in search algorithms.