The top 3 visual elements to add to your video

Adding visual elements to your video will increase engagement with your audience. Every time something pops up, they will stay on for a second longer. Ninety percent of the information that comes to your brain is visual, so think of your video as a presentation. It's you presenting something in front of the camera. Presentations with visual aids are 43 percent more persuasive, meaning that your audience will pay much more attention to your videos with visual elements. Here are the three video element types you should add to your videos:

1. Graphic Text

By adding graphic text to your video, you can emphasize important parts of the content. It should include your branding colors and font, be short and clear, and never cover your face.

2. Text Slides

By adding text slides to your video, you can give context to a certain subject or question. It should be full frame because you want the viewer to focus only on that text.

3. Images and Footage

By adding visual elements like images or footage, you can visualize for your audience what you are talking about. Also, it will help you break up the video from seeing your face all the time. Carefully pick the content you want to emphasize with the visual elements because those are going to be the words that will be remembered by your audience.

Keyword

Visual elements
Engagement
Graphic text
Text slides
Images and footage
Branding colors
Audience
Persuasive
Context

FAQ

Q: Why should I add visual elements to my video? A: Adding visual elements increases engagement, helping your audience stay longer and pay more attention to your content.

Q: What are some types of visual elements I can add to my video? A: The top three visual elements are graphic text, text slides, and images or footage.

Q: How can graphic text improve my videos? A: Graphic text emphasizes important parts of the content and incorporates your branding, ensuring key points are noticed.

Q: Why should text slides be full frame? A: Text slides should be full frame to ensure the viewer focuses solely on the text, providing clear context to a subject or question.

Q: How do images and footage help in video presentations? A: Images and footage help visualize what you're talking about and break up the continuous presence of your face, making the video more dynamic.

Q: What should I consider when adding visual elements? A: Carefully select content for visual elements to ensure they emphasize the most critical and memorable information.