Use this video marketing strategy to go viral ? #viral #videomarketing
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Use this video marketing strategy to go viral ? #viral #videomarketing
Why Your Business Video Marketing Strategy Isn't Working
If your current business video marketing strategy isn't delivering the results you desire, it might be because you're focusing too much on selling rather than creating. People generally dislike being sold to—it’s a major turn-off. Instead, if your business aims to go viral, here's an effective strategy you should adopt.
The Power of Documenting Your Journey
Step 1: Pick a Specific Goal
Identify a clear and tangible goal you're striving towards. It could be aiming for $ 500,000 in revenue within a year, or acquiring five new clients in three months.
Step 2: Create a Video Series
Develop a video series that documents your day-to-day efforts and progress towards achieving your goal.
Why This Strategy Works
Many accounts are gaining viral status by following this exact method. This type of video series not only aids in building authority but also brings your audience along for the ride. As viewers start to get invested in your journey, they're more likely to become invested in your business as well.
Documenting your journey helps to create a sense of authenticity and engagement, which traditional selling tactics often lack. By sharing your real experiences, struggles, and milestones, you humanize your brand and make it easier for people to connect with and support your business.
Conclusion
In a nutshell, stop selling and start documenting. Focus on creating a narrative that your audience can follow and relate to. This shift from selling to documenting can significantly increase your chances of going viral and building a loyal customer base.
Keywords
- Business video marketing
- Viral strategy
- Content creation
- Documenting journey
- Audience engagement
- Building authority
FAQ
Q: Why isn't my business video marketing strategy working?
A: It may be because you're focusing too much on selling rather than creating engaging content.
Q: What kind of goals should I set for my video series?
A: Pick specific and tangible goals, such as achieving $ 500,000 in revenue within a year or acquiring five new clients in three months.
Q: What makes documenting a journey effective?
A: Documenting your journey helps build authority and engages the audience by bringing them along for the ride, creating investment in both you and your business.
Q: How does this strategy help in going viral?
A: This strategy humanizes your brand, creates authenticity, and encourages emotional investment, which can increase the chances of your content going viral.
Q: What's the main difference between selling and documenting in video marketing?
A: Selling focuses on promoting products/services directly, while documenting focuses on sharing your journey and experiences, making it easier for the audience to connect with you.