Why Youtube Shorts Suddenly Stopped Getting Views #viralvideo #youtubealgorithm #algorithm

Introduction

After uploading our YouTube videos, we decided to venture into the realm of Shorts. Our initial Shorts garnered impressive views, with one even reaching two views, which thrilled us. However, this excitement was short-lived. We quickly noticed that not only did the views for this particular Short stagnate, but so did the views for our other Shorts.

In an effort to understand this sudden decline, I stumbled upon a video on YouTube that discussed something called a "seed audience." Initially unfamiliar with the term, I sought assistance from ChatGPT. Conceptually, a seed audience can be likened to having a new toy you want to share with your friends. You are uncertain if they will enjoy it or if it will gain widespread appeal. To address this, you can select a small group of close friends who you believe would appreciate the toy. This small group is what we refer to as the seed audience, which feeds into the larger audience that comprises your YouTube channel.

In the context of our Shorts, the engagement metrics—such as viewer retention and swipe-up percentage—are critical indicators of how our short videos are performing. It appears that the primary issue with my Short was its poor viewer experience. Initially, it attracted some engagement—comments and likes were present—thus racking up views. However, the zero viewer engagement element in the video caused the broader YouTube audience to find it less appealing and, subsequently, disengage.

This made me ponder whether incorporating several engaging factors into a Short would make it go viral. While there is no concrete formula, one element is paramount for a successful viral Short: effective storytelling. The foundations of storytelling are straightforward, consisting of several key parts:

1. Introduction: Set the scene and introduce your characters or premise.
2. Conflict: Every compelling story requires a conflict to engage viewers.
3. Build Suspense: Increase the intensity of the story to build anticipation.
4. Climax: The turning point or most exciting part of the story.
5. Resolution: Conclude the story effectively.

Incorporating these elements can enhance storytelling and potentially lead to better engagement and virality.

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Keywords

• YouTube Shorts
• Seed audience
• Viewer engagement
• Storytelling
• Viral content
• YouTube algorithm

FAQ

Q: What is a seed audience in the context of YouTube?
A: A seed audience refers to a small group of people chosen to test the appeal of a video, much like how you would show a new toy to select friends to gauge their interest.

Q: Why did my YouTube Shorts stop getting views?
A: This could be due to poor viewer experience, leading to low engagement metrics such as viewer retention and swipe-up percentage.

Q: What elements are important for a viral YouTube Short?
A: Effective storytelling is crucial, which includes an introduction, conflict, suspense, climax, and resolution.

Q: How can I improve viewer engagement on my Shorts?
A: Focus on creating engaging content by using the storytelling framework and considering your target audience's preferences.