How to Make a Video with AI in 2025

Let's cut to the chase: By 2025, businesses need 10x more video content than they did just three years ago. But hiring editors, renting studios, and script storyboards? It's like trying to fill a swimming pool with tea.

Here's the good news: AI video tools have evolved from "fun experiment" to essential survival gear. They're not just for tech giants anymore—teachers, small businesses, and even your neighbor's bakery are now using AI to make polished videos faster than you can say "render time."

It's not about replacing humans. It's about working smarter in a world where audiences scroll faster than you can blink. In this guide, we'll show you exactly how to use AI video creation in 2025, broken down into five sections:

What are AI-generated Videos?
Why AI Video Creation Dominates in 2025
Top AI Video Creation Tools for 2025
How to Make a Video with TopView AI (Step-by-Step Guide)
7 Powerful Use Cases for AI Videos in 2025

If you've ever thought, "I need better videos, but I don't have [time/money/skills]," stick with it. In the end, you'll wonder why you didn't start using AI yesterday.

What are AI-generated Videos？

AI-generated videos are exactly what they sound like—full video content conceptualized, scripted, and produced by artificial intelligence. It's not about robots with cameras. Think of it as having a Swiss Army knife for video creation: an AI system that combines machine learning, natural language processing, and advanced graphics engines to turn your ideas into polished videos without requiring a production crew, editing software, or a Hollywood budget.

Here's how it works in plain terms:

Input: You describe what you need—a product demo, a social ad, a training module—in everyday language (e.g., "Explain quantum computing to 10-year-olds using pizza").
Processing: The AI analyzes your goal, audience, and trends to generate a script, select visuals, and even design scene transitions.
Output: Within minutes, you get a video with human-like voiceovers, dynamic animations, and platform-specific formatting (vertical for TikTok, widescreen for YouTube).

What sets modern AI tools apart? They are context-aware. Unlike the early AI video makers who slapped stock clips on robotic storytelling, 2025's systems:

Adapt tone to your brand voice (casual, corporate, quirky)
Auto-correct pacing using engagement data (e.g., shortening scenes if viewers tune out)
Generate custom AI actors that match your target demographic

For example, a bakery owner could enter "Show how our gluten-free croissants are made" and receive a 60-second video featuring a friendly AI chef, B-rolls of flaky pastries, and captions optimized for Instagram Reels—all before their oven preheats.

It's not magic. It is the culmination of three breakthroughs:

Generative AI: Creates original visuals/text from scratch, not just templates
Real-time rendering: Produces HD video faster than traditional editing software
Emotional analysis: Tweaks music, colors, and dialogue to trigger specific viewer reactions

In short, AI-generated videos are your shortcut to professional storytelling—no film school degree required. The real question is not, "What can they do?" but what can't they do yet?"

Why AI Video Creation Dominates in 2025

Here's the no-fluff breakdown of why AI video tools are now mandatory for businesses, creators, and even your local pizza shop:

AI Solves the "Never Enough Content" Problem
Video consumption in 2025 is 12x higher than in 2020. Platforms like TikTok and YouTube demand constant new content, but human creators can't produce it fast enough. AI tools turn a simple idea into 10 polished social media clips in minutes. No brainstorming sessions. No editing delays. Just instant content.
AI Cuts Costs by 99%
Traditional video production in 2025 costs over $5,000 per minute (factoring in actors, editors, equipment, and studio time). AI tools reduce this to $50 per minute. A small bakery, for example, spent $150 on AI to create 30 Instagram ads—less than the cost of a professional photoshoot. Result? A 40% increase in sales in 7 days.
AI Predicts What Audiences Want
AI analyzes live data to optimize videos as they perform. If viewers skip a scene, the tool shortens it. If a meme sound trend spikes, AI adds it to your clips automatically. A gym owner typed "Explain keto diets to millennials" and got a video with split-screen comparisons of pizza vs. avocados, a Gen-Z AI narrator, and trending background music. Views tripled in 24 hours—no human A/B testing required.
AI Works 24/7 Without Burnout
While humans sleep, AI churns out 200+ videos overnight from a single script, tailoring each for TikTok moms, LinkedIn CEOs, or Gen-Z gamers. It's not cloning—it's smart repurposing: rewriting tones, reshooting scenes, and testing 50 hashtags per platform. No overtime pay, no coffee runs—just pure, cold, algorithmic hustle.
AI Videos Are Indistinguishable from Human-Made
Modern AI avoids the "uncanny valley" effect. Voices include natural breathing and emotion. AI-generated actors blink, smile, and gesture like real people. A cosmetics brand replaced 60% of its human models with AI faces—customers rated AI-generated ads as "more relatable" because the "models" had zero imperfections.

By 2025, you can spend weeks filming and editing—or type a prompt, hit "generate," and let AI handle the heavy lifting. The choice is obvious.

Top AI Video Creation Tools for 2025

The right AI video tool isn't a one-size-fits-all solution—it's about matching your specific needs to a platform's strengths. Below, we break down 2025's most reliable tools, tested for practicality, output quality, and workflow efficiency.

1. TopView AI

Verdict: A commerce-focused dynamo for generating short-form ads, product demos, and scalable promotional content.
Link: topview.ai

TopView AI is built for e-commerce brands and marketers who need to churn out high-conversion video ads fast. The platform converts product images, materials, or scripts into sleek, platform-optimized videos (think TikTok, Instagram, and Amazon listings) with minimal effort. Key features such as AI-generated product clips, automatic resizing for multiple formats, and avatar libraries ensure consistency across campaigns.

TopView shines in bulk editing. Its interface is refreshingly straightforward, avoiding the clutter of "creative" tools that are overpromoted. While it lacks advanced effects, TopView excels at delivering functional, consistent outputs that align with corporate guidelines.

2. Synthesia

Verdict: The leader in AI avatar-driven videos for training, explainers, and corporate communications.

Synthesia's hyper-realistic AI avatars and multilingual voice cloning simplify the creation of talking heads videos without actors or studios. The 2025 update introduced gesture-based avatars (e.g., pointing at on-screen graphics) and AI-generated scripts that turn bullet points into structured narratives.

Although avatars occasionally border on uncanny, they are ideal for global teams needing localized training videos or customer support guides. Compliance features such as automatic watermarking and approval workflows cater to businesses in regulated industries.

3. Pictory

Verdict: Master in repurposing long-form content into viral-ready snippets for social platforms.
Pictory's AI analyzes webinars, podcasts, or YouTube videos to extract shareable moments, adding auto-captions, transitions, and platform-specific ratios. The 2025 upgrade added "context-aware trimming," which identifies emotional highs or key takeaways in raw footage.

Testing showed it could convert a 45-minute webinar into 12 TikTok clips in 10 minutes. While customization is limited, it's a lifesaver for content creators drowning in unedited recordings.

4. Runway ML

Verdict: Edge tool for agencies crafting visually stunning, AI-generated scenes and animations.

Runway's Gen-3 model pushes boundaries with cinematic-grade AI effects. Users can generate 3D environments (e.g., a floating product in a cyberpunk city) or animate logos with physics-based motion—all via text prompts.

The platform requires technical skills but empowers creatives to prototype high-concept visuals without a production team. Ideal for brands aiming to stand out with surreal or futuristic advertising campaigns.

5. CapCut

Verdict: A free, user-friendly editor for fast social media content and lightweight marketing videos.

CapCut's 2025 updates lean into AI simplicity: background removal for product shots, auto-upscaling for low-res footage, and TikTok-optimized templates. The audio-to-text tool generates accurate captions in seconds, while text-to-speech provides narration in 20+ languages.

Although not built for complex projects, its collaborative workspace and drag-and-drop interface make it a favorite for small businesses and influencers.

6. Descript

Verdict: Unrivaled for editing podcast-style videos and educational content with text-based precision.

Descript lets users edit videos by modifying transcripts—delete a sentence, and the video automatically adjusts. The 2025 version added AI-powered "silence removal" to tighten pacing and "smart B-roll" suggestions to match spoken keywords.

Perfect for turning long-form interviews or tutorials into concise clips, but less suited for visually driven projects.

Match Your Goals to the Tool
Social Commerce & Ads: TopView, CapCut
Training & Internal Comms: Synthesia, Descript
High Impact Brand Campaigns: Runway ML
Content Repurposing: Pictory

How to Make a Video with TopView AI (Step-by-Step Guide)

As we delve into the top AI video creation tools of 2025, TopView stands out for crafting engaging product videos. Its user-friendly interface and powerful avatar technology enable anyone—from small business owners to marketers—to create compelling video ads that connect with their audience. Let's explore a step-by-step guide on using TopView to produce captivating product videos.

Step 1: Access Your Dashboard

Log into your TopView account and navigate to the dashboard via the profile icon (top right corner). Click "Create Video" to start a new project.

Step 2: Upload Source Materials

A. Platform Integration
Paste product links (Amazon, Shopify, etc.) into the field and click "Import from Link". TopView automatically extracts visuals, titles, and descriptions.

B. Local Files
Upload images/videos (MP4, PNG, JPG) or generate AI visuals by entering product details.

Add a title and script (custom or AI-generated) for context.

Step 3: Customize Core Elements

Script Style: Select preset templates or enter custom prompts.

Voiceover: Choose AI-generated voices by language, gender, age, and tone, or activate Voice Cloning for branded audio.

AI Avatars: Browse 500+ AI avatars or create a custom avatar by uploading a reference video.

Then Click "Generate" to process your settings.

Step 4: Preview & Fine-Tune

A. Script Preview
Review three AI-generated scripts in the preview panel. At this stage, you can:

Edit the script
Adjust voiceover pacing
Resize layouts for platform-specific dimensions

B. Advanced Video Editing
Click "Edit" to access the dedicated editing interface. No external tools needed—everything is customizable here:

Background music
Elements and stickers
Storyboards
Shots
AI avatars
Subtitles
Transition
Background fill mode
Scene

Step 5: Export & Deploy

Download the watermark-free video in your preferred resolution. Directly publish to social platforms or save for A/B testing campaigns.

6 Powerful Use Cases for AI Videos in 2025

Personalized Marketing Campaigns
TopView generates tailored video ads by analyzing basic user data (e.g., behavior, preferences). A coffee brand could create two versions of an ad: one targeting busy parents with quick morning routines, and another for students highlighting late-night study sessions—each using simple location-based visuals without real-time customization.
Modular Educational Content
In education, AI is enabling a fresh approach to content delivery. Educators can use TopView to produce videos that cater to diverse learning styles, incorporating animations and interactive elements. This flexibility transforms traditional lessons into immersive experiences, making learning both engaging and effective.
Automated Event Highlights
TopView scans live streams for predefined markers (applause, score changes) to compile 30-second recap videos. At a gaming tournament, it stitches together player eliminations and crowd reactions into a linear timeline—no narrative flair or meme edits, just chronological key moments.
Visual Customer Support Guides
TopView creates step-by-step tutorials using animated avatars to demonstrate processes. For password resets, a friendly avatar appears on the screen, visually guiding users through each step—pointing to the "Forgot Password" field. The avatar adds approachability while maintaining clear, standardized instructions.
Platform-Optimized Social Content
TopView resizes and reformats a base video (e.g., a product demo) to fit TikTok's vertical ratio, Instagram Stories' dimensions, and YouTube's landscape format. Added captions and basic trending hashtags, but no contextual remixing (e.g., no turning lab footage into puzzles).
Standardized Training Videos
AI-generated videos streamline the onboarding process in organizations. By quickly creating engaging training materials, companies can ensure that new hires are well-versed in key policies and procedures. This approach fosters a smoother transition into the workplace, allowing employees to hit the ground running.

Conclusion

By 2025, math is simple: video content demand has skyrocketed, but traditional production methods—with their bloated timelines and resource drain—no longer add up. This is not a call to abandon human creativity; it is about redefining efficiency in an era where speed and scalability determine relevance.

Tools like TopView AI exemplify this shift. They address the core dilemma outlined at the beginning of this guide: how to produce more video content without studio budgets or marathon editing. The platform transforms what was once a logistical headache into a streamlined workflow.

As we look ahead, the lesson is clear. The AI tools that will endure will not be those that promise to "do it all," but those that perform clearly defined tasks exceptionally well—transparently, reliably, and at scale. In a world drowning in content but starving for time, that's how you stay above water.