How To Make Personalized Videos for Clients and Talent | AI Recruiting

How To Make Personalized Videos for Clients and Talent | AI Recruiting

Welcome back to our channel! I'm Valerio, and today I want to explain how you can create personalized videos for your outreach campaigns using AI and automation. Whether you aim at client acquisition or talent sourcing, personalization can substantially boost your campaign effectiveness.

The Importance of Personalization in Outreach

Cold outreach remains an effective method for acquiring new clients and sourcing targeted talents. However, many businesses overlook this approach due to the complexities involved in executing an effective mass outreach campaign. Recent advancements in AI and automation now allow us to implement workflows that maximize the performance and efficiency of our strategies.

Personalized Mass Videos with Senspark

Today, I want to highlight a particular aspect that can drastically improve your outreach results: personalized mass videos. Tools like Senspark and its API integration enable the creation of semi-personalized videos that can be integrated into different steps of your outreach strategy. These engaging videos significantly improve response rates.

Step-by-Step Guide

Create and Record Your Video

1. Getting Started: Begin by setting up your Senspark account. The platform provides a comprehensive guide to help you create your campaign and videos.

2. Record Your Video: Make your first video, incorporating a placeholder, like "watermelon," that the AI can replace with the first name of your target client. Here's an example of a recorded message:

   "Hey watermelon, I recently saw your job post and ended up diving deep into your website. I found your approach and value truly resonating with ours and I thought of reaching out. We help startups like yours find..."
   

Customizing Your Campaign

1. Select Features: Choose your recorded video and enable options like simulating scrolling behavior on the target's website.
2. Voice Cloning: Grant permission to use voice cloning for personalized first lines and videos.
3. Personalize the Share Page: Customize elements like the header, message, CTA buttons, and fallback URL.

Integrate with CRM

1. Lead List: Upload your lead list in CSV format.
2. Final Personalization: Senspark will dynamically personalize the video for each client or talent using the provided lead information.

Examples

Client Acquisition Example:

After uploading your lead list, the final video might look something like this:

"Hey John, I recently saw your job post on your Shopify website. We help startups like yours find..."

Talent Recruiting Example:

For talent recruiting, you can replace a generic website with the LinkedIn profile of the target:

"Hi Valerio, I'm Federico from Mizera. I was recently looking for IT professionals with high skills in Python for developing machine learning solutions and came across your LinkedIn profile..."

Automation Integration

The real power comes from integrating Senspark with your CRM and other outreach tools like Lemlist, automating the whole process without the need for manual operations. You can synergize Senspark perfectly with existing tools to create a seamless outreach workflow.

Conclusion

If you're interested in creating personalized mass outreach campaigns using Senspark and other AI-driven tools, feel free to book a free discovery call with us. For more information or questions, leave a comment or send me a direct message.

Thanks for watching, and I'll see you in the next video.

Keywords

• Personalized Videos
• AI
• Automation
• Client Acquisition
• Talent Sourcing
• Senspark
• Mass Outreach
• Voice Cloning
• CRM Integration
• Lead List

FAQ

Q: What is the importance of personalization in outreach campaigns?

A: Personalization helps in engaging the target audience more effectively, leading to higher response rates.

Q: What tools can be used for creating personalized mass videos?

A: Senspark is a highly effective tool for creating and integrating personalized mass videos into outreach workflows.

Q: Can Senspark be integrated with CRM systems?

A: Yes, Senspark can be integrated with CRM systems and outreach tools like Lemlist to automate the personalization process.

Q: How does voice cloning work in Senspark?

A: Voice cloning in Senspark allows the AI to clone your voice for creating personalized first lines and entire videos.

Q: Is manual input required after setting up Senspark for outreach?

A: Once integrated with your CRM system, Senspark can automate the outreach process, minimizing the need for manual input.

Q: Can Senspark be used for different purposes like client acquisition and talent sourcing?

A: Yes, Senspark can be customized for both client acquisition and talent sourcing strategies.