Roofing Sales A.I. Answers Burning Questions. w/ Sebastian Jimenez

Introduction

Introduction

When I saw AI coming, I kind of thought that I'd be a little bit more chill and I wouldn't have to work as fast. It feels like AI is pushing us all to be more productive. Rea is a product for sales managers to actually coach a hundred times more productively. Hey, how's it going? It's Tim Brown, and this is the Hook Better Leads podcast. Today, I've got Sebastian Jimenez on from Rea AI. How are you doing, sir?

Rea AI: Revolutionizing Sales Coaching

Sebastian: I'm doing good, man. Excited to be here. This is always fun. We're talking about roofing sales and artificial intelligence which is going to answer your burning questions. This is based on hundreds of thousands, probably millions now, of roofing sales conversations.

Rea AI is the leading virtual ride-along software for the roofing industry and the general home improvement industry. When your salespeople go out and talk to homeowners, they record their conversations on their mobile apps. Then Rea AI uses AI to transcribe, analyze, and give feedback to help them improve their sales. This helps sales managers perform virtual ride-alongs that are a hundred times faster, better, and more productive.

Since launching in 2022, Rea AI has processed over a million roofing conversations. Using this extensive dataset, we can uncover the differences between top roofing salespeople and average performers, a concept we call "Moneyball for sales."

Analyzing Sales Calls

Tim: So we're going to ask this AI the most basic question: what percentage of all these sales calls analyzed were sold?

Sebastian: In our analysis of recent data from Q2, focusing on in-home retail roofing appointments, we found an average close rate of 20%. This means 20% of the analyzed conversations were closed.

Ideal Length of Sales Conversations

Tim: Is there an ideal length of time to talk to a homeowner during a roofing sales appointment?

Sebastian: Yes, there is. Our data shows an average conversation that leads to a sale is about an hour and 56 minutes. In contrast, conversations that did not lead to a sale average around 75 minutes. Additionally, longer conversations not only have a higher close rate but also average higher sales tickets.

Inspection Times

Tim: How long should a roof inspection be that actually helps the homeowner see the value in it?

Sebastian: Interestingly, the more time you spend discussing the inspection with the homeowner, the higher the close rates. However, spending between 20-25 minutes yields the most benefit in terms of average ticket and close rate.

Most conversations where no inspection was performed had a significantly lower close rate, dropping from 21% to 14%.

Future of AI in Roofing

Sebastian: AI is pushing us to be more productive and quicker. It's not about automating jobs entirely but about enhancing human performance. For example, sales managers using Rea AI can now perform 400 virtual ride-alongs a month, compared to just a couple before.

Additional Innovative AI Tools

Tim: Any crazy AI tools you’ve seen recently?

Sebastian: Tools like Xbuild are amazing. They automate the entire insurance approval process from photos to adjuster meetings. Similarly, HVAC companies like Conduit Tech are using LiDAR technology to create 3D models of homes and calculate optimal HVAC setups.

How to Get Started with Rea AI

Learn more about Rea AI by visiting rea.com to book a demo and explore customer success stories. For those interested in sales insights, visit the Rea Labs section on their website or follow them on YouTube and Spotify for the Rea Labs podcast.

Keywords

Keywords: Roofing Sales AI, Rea AI, Sebastian Jimenez, Virtual Ride-along, Roofing Industry, AI Analysis, Sales Performance, Roof Inspection, Sales Productivity, Home Improvement Industry, AI Predictions.

FAQs

FAQ:

Q1: What does Rea AI offer for roofing salespeople? A1: Rea AI provides virtual ride-along software that records and analyzes sales conversations using AI to help salespeople and managers improve their performance.

Q2: What is the average close rate for roofing sales calls recorded by Rea AI? A2: The average close rate for in-home retail roofing appointments analyzed in Q2 is 20%.

Q3: How long should a roofing sales conversation last for optimal results? A3: Conversations leading to a sale last about an hour and 56 minutes on average, compared to 75 minutes for conversations that do not result in a sale.

Q4: What is the ideal length for discussing a roofing inspection with a homeowner? A4: The data suggests that discussing the inspection for about 20-25 minutes yields the best results in terms of average ticket and close rate.

Q5: How can businesses get started with Rea AI? A5: Visit rea.com to book a demo and explore customer stories for insight. Follow Rea Labs on YouTube and Spotify for more data-driven sales insights.