TikTok Algorithm Update (August) - How The TikTok Algorithm Works

Introduction

The TikTok algorithm has recently undergone some changes, leading to a decrease in views for many users. However, there are a few small tweaks you can make to your content to get back on the For You Page and regain views and followers. Now is still an excellent opportunity to grow your following on TikTok, so it's crucial to adjust your strategy accordingly. In this article, we will discuss the changes in the algorithm, how they impact your content, and the best practices to optimize your TikTok presence.

Step 1: Rewritten Article

Yes, TikTok has made changes to its algorithm, resulting in a decrease in views for many users. However, there are steps you can take to get your content back on the For You Page and regain views and followers. It's important to adjust your content strategy to adapt to these algorithm changes and take advantage of the best opportunities to grow your following on TikTok.

Here are the three key changes in the latest TikTok algorithm update:

1. Video Length: The algorithm now favors videos between 13 and 22 seconds long. It is important to ensure your content falls within this range to increase your chances of getting on the For You Page.

2. Watch Time and Engagement Rate: The new algorithm considers both watch time and engagement rate when determining whether a video should go viral or appear on the For You Page. Aim for a watch time of 85% or higher and an engagement rate of 20% or higher. Higher engagement rates, around 25%, are even better.

3. Trending Content: Trends now come and go much more quickly on TikTok, with trends lasting only 48 to 72 hours. This means you need to jump on trends as soon as they emerge and create content aligned with these trends. Some current trends include duets, green screen content, and responding to hate comments with video replies.

It is also important to understand the optimal posting times on TikTok. Currently, the best times to post are from 9:30 am to 11:30 am and from 7:30 pm to 10:30 pm. However, it is critical to experiment with posting times and analyze your analytics to determine the most effective times for your specific audience and geographical location.

Remember, these algorithm changes present an excellent opportunity for growth on TikTok. To fully take advantage of this, ensure you have a Pro or Business account to access your analytics, and continuously monitor and adjust your content strategy based on the changing algorithm and trends.

Keywords

TikTok Algorithm, Algorithm Update, For You Page, Views, Followers, Content Strategy, Video Length, Watch Time, Engagement Rate, Trending Content, Posting Times, Growth Opportunity, Pro Account, Business Account, Analytics, Content Strategy

Step 2: Summarized Article

The TikTok algorithm has recently changed, leading to a decrease in views for many users. To regain views and followers, it is vital to make a few adjustments to your content strategy. The algorithm now favors videos between 13 and 22 seconds long with a watch time of 85% or higher and an engagement rate of 20% or higher. Trends on TikTok now come and go much more quickly, lasting only 48 to 72 hours. To maximize the algorithm's favorability, it is crucial to create content aligned with current trends and post during the optimal times, which are from 9:30 am to 11:30 am and from 7:30 pm to 10:30 pm.

Step 3: FAQs

Q: What are the major changes in the TikTok algorithm update?
A: The changes in the TikTok algorithm include favoring videos between 13 and 22 seconds long, considering watch time and engagement rate, and shorter trend durations.

Q: How can I adjust my content strategy to adapt to the algorithm changes?
A: To adapt your content strategy, focus on creating videos within the preferred length range, aim for higher watch time and engagement rates, and create content aligned with the current trends.

Q: What are the best posting times on TikTok?
A: Currently, the best times to post are from 9:30 am to 11:30 am and from 7:30 pm to 10:30 pm. However, it is important to experiment and analyze your analytics to determine the most effective posting times for your audience and geographical location.